This campaign for CHRISTUS Southeast Texas Heart and Vascular was designed to encourage patients to take the next step when it came to their heart care. 

Copywriting

Radio

Social

These social posts were an engaging way to interact with patients on Facebook and further promote the heart risk assessment. 

Direct Mail

This campaign included direct mail pieces that asked patients to take a heart risk assessment for their chance to win a free Fitbit Charge. 

Email

Following their heart risk assessment, these follow-up emails were sent to encourage patients to connect online or make an appointment.